Technology has transformed the traditional point-of-sale display to a state of the art marketing display. By utilizing radio-frequency ID tags and cell phone-manipulated digital signs, these point-of-sale marketing pieces can retailers information until now was available only by q-and-a.
The advanced technology is necessary for a retailer to stand out in an oversaturated marketing landscape.
Whether a retail establishment or a trade show presenter, it is incumbent to go interact and create a connection between you and your customer to bridge the media clutter with which they are bombarded. For as the article relates, if the space isn't working then its considered a bad customer experience. It's imperative to create experiences that 'Wow' customers.
A Smash Hit Displays try to 'wow' customers on a daily basis. Sometimes it is through the use of the latest industry technology and sometimes it is simply through the power of an eye-catching mural graphic. It's not always easy given some of our customer's situations. But, even those mired with the many obstacles have turned out to be fantastic attention getting displays of art... the 'wow' trade show booths. In order to own your own 'wow' display booth wrapped in a graphic worthy of eye-banging praise; simply call us. You will be amazed.
Friday, February 23, 2007
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