Monday, February 05, 2007

Bringing your event to life

The linked article was posted by our friend Susan Friedman, The Trade Show Coach. She offers 17 tips that will bring your next event to life. They can be directly related to the trade show industry and for that reason take a few moments and glean valuable tips for your next show.

One key to a successful special event is to seek out entertainment or decorations that are unique and fun to spark conversation among guests. Before you get to the set up stage, picture the mood you want the environment to create. Try and determine what type of atmosphere will best suit your needs and market your brand. The ambiance for which you aim depends a great deal upon the type of event you're having. If it's a product launch where you want to create an aura of enthusiasm and excitement, you'll likely lean toward an exhilarating atmosphere. If you're organizing an event for your employees and their spouses, perhaps you want the mood to be somewhat romantic.

A Smash Hit Displays offers tips on a daily basis and should you feel moved to read further and add some amunition to your trade show arsenal please visit our site for the best the trade expo industry has to offer.

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