Friday, January 19, 2007

Who hired the jerk? The 7 Deadly Sins of Exhibitor Staff-

Julia O'Connor, of TradeShowTraining.com, has written another article. Julia is a friend who has her ear to the ground when it comes to the ins and outs of the trade show This one is timely given the new Verizon Envy cell phone commercials and their spoofs that play off the 7 deadly sins. Julia's article references those same 7 deadly sins as they apply to the trade show industry, specifically the trade show exhibitors. She states all exhibitors could show these characteristics and offers specific examples.
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