Tuesday, January 16, 2007

In Charge of the Board

This is a great story of how to turn a devestating loss it into a huge gain. Steve Hayes, once a pro snowboarder, suffered a career ending injury, but managed to take that loss and produce a windfall in the form of a his own snowboarding company and is now a leader in the field exhibiting at many shows throughout the year.

Like most people Steve went through a career ending injury but managed to channel his drive and focus it into a new career in which he has fashioned a leader positionstance yet again.

For most snowboarders, this story will hit home. For others the struggle to get back to the mountaintop after taking a fall will resonate as well.

A Smash Hit Displays trys to assist companies on a daily basis with the items needed to make a new or returned visit to their specific mountain top. For most who call us their mountain tops are simply the next trade show on their schedule.

We are often given the task of trying to assist them with the creation of a display from trade show flooring to trade show pop up display to their out-of-this-world trade show graphics that will showcase their talents and place them alone on their mountain top removed from their competition. In order to do so, we have to understand and balance what is being attempted,
what time parameters need to be met, what monetary constraints are set, and lastly what we can do to separate them from the countless others they'll be showcasing against at their particular show(s)

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