Friday, May 16, 2008

Get ready for a new web page!

Here at Smash Hit Displays, we pride ourselves in provides great customer service. We will soon be revamping our web page with more informative descriptions, new products, and a wide range of green trade show display products! We will now offer a full line of custom trade show displays as well as premium graphic design service.

The trade show display industry has been expanding rapidly the last few years and we know it can be hard for new customers to find the perfect display for their show. Our customer service department is very experienced and can guide anyone through our site to find the best trade show booth for your company.

Always keep us in mind when deciding on your next trade show displays product. Please call us if you ever have any questions so we can guide you through a successful trade show display choice!

Matt Nixon

Smash Hit Displays, LLC

Tuesday, May 13, 2008

Best Value for Trade Shows

The current economic condition is causing confusion among many people around the world. Some fear recession and other think it is a hick-up that will soon pass. Regardless of the future of the US economy one thing is certain as of today, people want the most value for their money. Consumers and business want the most productivity for their dollar now more than ever. Smash Hit Displays offers the best value for their customers. We only offer quality American made products. We are the highest value retailer on the internet. While some competitors offer cheaper displays, they are not as valuable. A typical pop up display that Smash Hit Displays offers will last the customer a minimum of five solids years of heavy trade show display use. Imitation displays offered by some competitors are imported and are useful for about one or two trade shows.

Smash Hit Displays strives for customer satisfaction and value. We only sell displays that we would use or have used ourselves. There is no question that when a customer buys from Smash Hit Displays they will receive the best product and service for their money.

Thursday, January 10, 2008

Here comes the busy season!

The Trade Show season is hitting full force in the month of January. The new trends for 2008 are the show stopping Truss Systems as well as unique Custom Displays. The design team at Smash Hit Displays can design just about any display a person can imagine. We have multiple manufacturers that create custom designs for customers. The benefit in Truss Systems and Custom Displays is the uniqueness of the display. The standard trade show exhibitor uses a Pop-Up Display or a Panel System Display which make Truss Systems and Custom Displays a show stopper.

During the busy season it is important to remember to make your booth stand out. This could require some lead time so be sure to give yourself plenty of time when ordering a Trade Show Exhibit. Never hesitate to call us at Smash Hit Displays when ordering a Trade Show Display!

Wednesday, January 02, 2008

The Housing Market and Trade Shows

Happy New Year! The trade show season in 2007 was great and the new 2008 season looks good but some aspects of the economy could cause problems for sellers. For the past 6 months the housing market has been up and down because of defaulting sub prime mortgages and risky MBS investments. Although the economy is holding steady the phychological implications are still making buyers nervous. Now what on earth does this have to do with trade show displays?

This has a lot to do with the buyers that visit the trade shows. It is important to understand the current state of the economy and big business in order to adapt a sales pitch to the appropriate crowd. Small businesses are usually the ones most worried when the economy is uncertain, big business can usually absorb bumps in the economy. If the main target for your trade show is small business owners, then it could be a good idea to offers information that convinces the buyer their money is being well spent. Recent customer feedback and potential return on investment numbers are good things to inform the buyer about.

Although the economy as a whole is uncertain right now, it is quite simple to retain current customers and capture new ones if you have a great trade show display and the right attitude to accommodate the buyer’s state of mind. Check out our new Alumalite, NLine, and Entasi Displays. Also view our Truss Systems which are gaining more and more popularity. Thank you for choosing Smash Hit Displays!

-Matt

Monday, December 31, 2007

The New Trade Show Season

Happy New Year!

Another year has passed and new Trade Show season is getting ready to hit us full throttle. As I have mentioned in recent blogs it very important to give lead time when ordering trade show exhibits during the busy season. Although many of the classic displays are still for sale, 2008 will bring an entire line of new products for Smash Hit Displays.

Our newest products include the Alumalite and NLine Displays Systems. We also offer a wide variety of trade show flooring and we are getting ready add more. We will soon offer an eco friendly section of our web page in order to give customers environmentally friendly options. We are also going to begin specializing in custom displays that can be made in any arrangement possible.

The New Year will be very exciting in the trade show industry and should be very productive for all people in the Trade Show Industry. Stay current with trade show news and products by visiting this blog and SmashHitDisplays.com!

Friday, December 28, 2007

Preparing for a Successful Show

After reading an article on marketingtoday.com, I realized how many customers forget about the most important aspect of their trade show, the message of the company. When it gets busy and people are in a rush to pick out a trade show display they loose site of the goal of the trade show. It is important when selecting trade show exhibits to keep in mind what the company intends to accomplish at the show.

The first step is to look at the companies marketing strategy and the intended market segment. If the company is marketing to the baby-boomer crowd then it might be a waste of company resources to incorporate laptops and high-tech electronics into the display if it does not benefit the customer. However if the company is a high-tech graphic design firm then it might be helpful to select a display with the appropriate design for laptops and electronics.

The article below is a very simple 10 step checklist to prepare for a successful trade show. At Smash Hit Displays we stay current on all trade news in order to give our customers the most accurate and helpful information possible to be successful in the trade show industry.

http://www.marketingtoday.com/shows/0105/trade_show_mistakes.htm

Thursday, December 27, 2007

Trade Show Promotions

In a recent article by Mark Yokoyama it mentions how to promote a company brand at trade shows. The article makes reference to “green” companies who want to create a wholesome image but the concept can apply to anyone who has a trade show display.
Green companies can create promotions such as handing out solar powered devices or packets of seeds with company logos on them. This concept can apply to any company for any product. It is always important to make sure the promotional campaign that is being used will benefit the company and the message of the product.

Today more and more companies are steering away from the typical paper handouts to more exciting and innovative marketing. Hand outs such as puzzles, pens, and flashlights are few ideas that marketers have used in order to get people to use a promotional tool with the companies name on it. Another useful tool at shows is to use graphic design on the display. The design team at Smash Hit Displays uses simple, eye-catching designs to grab the client’s attention, but not overloading them with information.

Always keep the display simple and choose unique ways to capture a customers attention. The trade show industry is very competitive and it’s important to stand out in the crowd. Please visit our site and check out our new Alumalite and NLine display systems. Also view our Truss Systems which are a show stopper.

Matt
Smash Hit Displays, LLC

http://ezinearticles.com/?Reduce-Trade-Show-Waste-With-Environmentally-Friendly-Eco-Swag&id=687785

Thursday, December 20, 2007

Trade Shows Go Green?

Recently “Going Green” has seemed to be the newest fad, but as time passes it is becoming a lifestyle for many Americans, at Smash Hit Displays we are committed to helping the environment whenever possible. We are striving to be part of the solution which is why we are adding an eco-friendly section on our web site. This will include all products that are made from recycled or recyclable materials.

In a recent article I read the EPA listed the tradeshow industry the second most wasteful industry in the United States, second only to the construction industry. This is an alarming fact and it is apparent a change needs to be made. By offering an eco-friendly section we are hoping to address a problem and put steps in motion to start solving it.

The Green section is still in the works but in the meantime one our manufacturers have switched their fabric material to 60% recycled fibers. The products include Entasi and Allure. Please continue to visit out site and check for all of our new products but more importantly the eco-friendly page. The newest additions to our site are the Alumalite and NLine Displays. Thank You for choosing Smash Hit Displays!

http://www.tradeshowweek.com/article/CA6509827.html?q=green

Wednesday, September 12, 2007

Positive Attitude and Trade Shows

This is my first blog post for Smash Hit Displays, LLC. We recently purchased the company from Evan and Erik and hope to maintain as good of service as them. I am taking over Eric’s blog in order to continue providing useful information relating to SmashHitDisplays.com

Today I am going to comment on the article “Blow Your Own Horn” by Susan Ward. Her article is basically referring to self marketing and advertising. Her main point is that word of mouth and a positive image among people is one of the best ways to market a product or an idea.

In my own personal experience this is a very true statement. A positive attitude can promote your business and your image more than any type of advertising. Every company I worked with in the past had a great customer service image. I could not count how many times I have been told “Thank you for being so helpful” or “I heard you guys a great to deal with so I would like to order from you”. Most people in most situations will spend extra money or go the extra mile for a vendor who is courteous and makes them feel important.

Susan also explains that people are generally drawn to other successful people. That doesn’t mean going around and telling your customers that you just bought a BMW and are going to Hawaii. It means being enthusiastic about your position in life and being happy with what you are doing. Success is only measured ones self. It doesn’t matter how much money you make or what objects you may possess. In general people are going to be more drawn to a business owner who is happy and proud of what they are doing, than a business owner who is only concerned about making money and is miserable at their job.

This brings me back to trade show displays. Trade shows are not about having the greatest display and the greatest product ever produced. It’s about being positive and getting your name out in the marketplace. At Smash Hit Displays we will always make sure you get the best display for your money, so the only thing you have to do is sell the product.

Our show displays company, Smash Hit Displays, understands what it takes to attend and successfully complete a trade show. For all those ins and outs relating to your next show give the trade show experts a call. We can also accent your booth space with the latest and greatest in tradeshow pop up booths, trade show booth truss, or Burst displays plus tradeshow booth graphics.

-Matt

Tuesday, September 04, 2007

Why Do Trade Shows?

We can all agree that exhibiting at trade shows offers one of the better ways to get in front of many customers and prospects in a short period of time. Trade shows offer the opportunity to display your product and service, while at the same time also creating that all important first impression.

At a typical national trade show, with 10,000 attendees and 1,000 exhibitors, you can see and meet as many as 200 visitors per day. That number couldn’t be attempted if you were making sales calls. Granted, the time with each visitor isn’t what what’d you would desire, but it opens the door for future communication… a door that sometimes is very difficult to get your foot into.

But before you start looking for shows, you need to set your goals. To help you do this, there are four questions you need to ask yourself:

1. Why are you exhibiting?

2. Who is your target audience?

3. What is the message you want to convey?

4. What do you want to get out of the show?

Our show displays company, A Smash Hit Displays, understands what it takes to attend and successfully complete a trade show. For all those ins and outs relating to your next show give the trade show experts a call. We can also accent your booth space with the latest and greatest in tradeshow pop up booths, trade show booth truss, or Burst displays plus tradeshow booth graphics.